The Hospiten Group launches the 'El Reto 180' (180 Challenge) project to raise awareness of the importance of preventing cardiovascular disease using nutrition and sport as a basis. The project is a plan with a scientific approach aligned with the objective of the Hospiten Group: "Your Health and well-being, our reason for being".
The company, committed to people's health and a leader in the treatment of cardiovascular disease, is engaged with a new prevention campaign in which 18 of the group’s workers will participate voluntarily. They are all health and non-health personnel who will undergo medical, nutritional and sports monitoring over a period of six months. They will thus serve as an example of how, through nutrition and sport and in the hands of specialists in the field, it is possible to achieve healthy lifestyle habits.
According to data from the World Health Organization (WHO), premature deaths from heart disease are preventable in more than 80% of cases. In turn, a Health Survey carried out in 2021 by the Spanish Heart Foundation reveals that almost 60% of Spaniards over 16 years of age have two or more cardiovascular risk factors.
The head of Internal Medicine at Hospiten Rambla University Hospital and director of El Reto 180, Dr. Pedro Laynez, explains that "the aim of the program is to promote cardiovascular health based on science and by building awareness and education in healthy lifestyle habits. Likewise, by means of a medical check-up the participants will undergo, we will be able to assess their initial state as well as analyze "their evolution as their habits change and generate information with scientific rigor".
Specialists in Internal Medicine, Cardiology, Endocrinology, Diagnostic Imaging, Endoluminal and Endovascular Therapeutics, and Nutrition are also taking part in the challenge. The nutrition plan will be supervised by specialists from the European University, who will contribute their experience and knowledge in the areas of Physical Activity, Sport and Nutrition. Participants will undergo a series of medical tests at Hospiten Rambla University Hospital to determine their general state of health and monitor their evolution over the six months the program lasts.
Physical exercise is key so, for the sports aspect, they will be supported by the Hara Sport Center training facility, which will apply its Jungle Move functional training method based on the way animals move.
Kikazaru, a production company specialized in sports content, will document the entire process the El Reto 180 participants will go through, which will later be broadcast on TV Canaria and various digital media. “The purpose of recording the process is to be able to demonstrate how, with the guidance of specialists in medicine, sports and nutrition, it is possible to reduce cardiovascular risks like high blood pressure and diabetes”, explains Dr. Laynez.